WEB DEVELOPMENT
LOCAL SEO
Total Dry Restoration
Project Details
Platforms
Website
Design Type
WEBSITE BUILD, RESPONSIVE WEB DESIGN
Service Area
RESTORATION SERVICES & LOCAL SEO
Company
TOTAL DRY RESTORATION
Tools Used
WORDPRESS, ELEMENTOR, GA4, GSC, GTM
Regions
BURIEN, GREATER SEATTLE AREA
Overview
Total Dry Restoration needed a complete digital foundation for a new restoration brand entering a competitive local market. The project focused on building the website from scratch, structuring the core service pages, setting up tracking, and preparing the site for long-term local SEO growth.
The goal was to create a clear, trustworthy website that explains urgent restoration services quickly, supports local search visibility, and gives homeowners a simple path to request help.
About the Client
Total Dry Restoration is a restoration company serving the Greater Seattle area, with services including water damage restoration, mold remediation, hoarding cleanup, lead and asbestos testing, and fire and smoke damage cleanup.
As a newer company, they needed more than a simple brochure website. They needed a strong online presence that could communicate trust, cover multiple service areas, and start building organic visibility from the ground up.
Our Approach
We started by building a clean website structure around the services homeowners search for when they need urgent restoration help. Each core service was given a clear place in the site architecture, with supporting service-area pages designed to help Total Dry build visibility across the Greater Seattle market.
The approach combined responsive web design, local SEO planning, conversion-focused messaging, and tracking setup through GA4, GSC, and GTM. Since the company was new, the priority was to create a strong foundation first: clear services, clear locations, clear calls to action, and a site structure that can keep expanding over time.
“For a new restoration brand, the website has to do more than look good. It needs to explain the services clearly, build trust quickly, and create a foundation for local search growth.”
Spencer Fisken
CEO
Solutions Delivered
We created a complete website and local SEO foundation for Total Dry Restoration, built around the services and locations most important to their market. The site was structured to clearly explain urgent restoration services, guide visitors toward fast contact, and support long-term organic visibility as the company grows.
- Built a new responsive WordPress website from the ground up
- Created clear service pages for water, mold, fire, smoke, hoarding, lead, and asbestos-related needs
- Structured service-area pages for Burien and the Greater Seattle market
- Set up GA4, GSC, and GTM for performance tracking
- Built a scalable local SEO structure for future content, rankings, and lead growth
Impact
The new website gave Total Dry Restoration a strong digital foundation from day one. With a clear service structure, dedicated local pages, and tracking in place, the site started building organic visibility across restoration-related searches in the Greater Seattle area.
Early GSC performance shows strong momentum for a new local restoration brand:
- 268 total clicks
- 71K total impressions
- 12.5 average position
- Growing visibility across service and location-based searches
Let’s talk
Share your project details and we’ll help you plan a website, SEO structure, and tracking setup that can support real business growth.